When you post a book review on social media, there’s a few people you could tag. Most reviewers start by tagging the author, publisher, and any book clubs they’re a part of. It’s a great way to help spread the word and support the author’s work.
Tagging the author is especially important because it shows them that you appreciate their work and that their book is getting out there. Plus, it’s an easy way to give them a shout-out on social media. While tagging relevant parties in your review can be a great way to promote a book, it’s important to be mindful of the impact that negative reviews can have on an author’s mental health. Authors put a lot of time and effort into their work, and receiving negative feedback can be disheartening, even devastating. When writing a negative review, it’s important to be honest and constructive, but also respectful. Avoid personal attacks and focus on the specific issues you had with the book. You can also balance your criticism with positive feedback or constructive suggestions for improvement. If you’re posting a negative review, consider not tagging the author. It’s likely that there’s someone monitoring reviews and anything that needs to be flagged to the author, will be.
Tagging the publisher is always welcome too, especially by smaller, indie publishers. They work hard to promote their authors and their books. By tagging them, you’re helping the book get more visibility and that in turn can help them invest in new authors.
If you’re part of a book club or active on Bookstagram or BookTok, tag them too! It’s a great way to start a conversation and connect with other readers who are passionate about literature. Plus you never know if you’re going to recommend someone’s next favourite read. Always look out for hashtags relevant to the book too! Check out the end of the book, just in case there’s a book specific hashtag to use when posting.
To sum it up, tagging the author, publisher, and any book clubs or literary organizations in your book review on social media is a great way to promote the book and support the author’s work. Just be cool and remember to be kind!